Marriage Consultant Uekusa Miyuki Coins “Utility Pole Girls,” With ABEMA Helping Refine the Term

Marriage consultant Uekusa Miyuki coined the term “utility pole girls” (電柱女子) for women who wait passively for a partner. The online VOD service ABEMA reportedly helped refine the wording, changing 女 (woman) to the more infantilizing 女子 (girl).