Starbucks Japan Celebrates 30th Anniversary With Regional Frappuccino Series and Coffee-Free Drinks

To mark its 30th anniversary in Japan, Starbucks has launched a new "Jimoto" series of regional Frappuccinos celebrating local flavors across different parts of the country. The chain has also introduced new coffee-free drinks developed with Shibuya109 Lab, designed to appeal to customers who prefer sweeter beverages over traditional coffee.