CULTUREMachine Translated summary
Saint Seiya x McDonald's Japan CM Features Comedian Seiya of Shimo-Furishita Singing Pegasus Fantasy Parody
A new McDonald's Japan commercial has launched featuring a Saint Seiya crossover, with comedian Seiya of the duo Shimofurishita (霜降り明星) playing the role of the iconic Bronze Saint. In the ad, Seiya performs a parody version of the classic Saint Seiya theme song 'Pegasus Fantasy,' reworded to promote McDonald's regional menu items under the tagline 'Gotouchi Mac ni Seiya!' The campaign plays on the comedian's name being identical to the protagonist's name in the beloved manga and anime franchise.
First seen 1d ago2 sources covering
Sources (2)
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How sources are framing this
Owarai Natalie covered the story from a comedy/talent angle emphasizing the comedian's performance, while Comic Natalie framed it primarily as a Saint Seiya anime franchise tie-up — the core facts are consistent across both.
What we know
- McDonald's Japan launched a new commercial featuring a Saint Seiya crossover theme.
- Comedian Seiya from the duo Shimofurishita (霜降り明星) stars in the ad, playing off his name matching the anime's hero.
- The CM features a parody rendition of 'Pegasus Fantasy,' the iconic Saint Seiya opening theme song.
- The campaign tagline is 'Gotouchi Mac ni Seiya!' promoting regional McDonald's menu items.
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