CULTUREMachine Translated summary
Sanrio Characters x Shimamura Rain-Season Goods Launch May 20 Featuring Frog-Costumed Hello Kitty and Friends
A new Sanrio Characters collaboration with Japanese fashion chain Shimamura launches on May 20, featuring rain-themed goods prominently designed around Hello Kitty, Kuromi, Pochacco, and Pompompurin dressed in frog kigurumi costumes. The lineup includes cushions and various seasonal accessories timed to the rainy tsuyu season. A separate Sanrio collaboration with Avail also drops on May 23, offering cool-sensation pet goods designed with a watermelon motif featuring Hello Kitty and Kuromi for summer.
First seen May 13 ago3 sources covering
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What we know
- Shimamura x Sanrio Characters rain-design goods go on sale May 20, featuring Hello Kitty, Kuromi, Pochacco, and Pompompurin in frog kigurumi outfits
- Product lineup includes cushions and other rainy-season lifestyle goods
- A separate Avail x Sanrio Characters collab launches May 23 with cool-sensation pet goods in a summer watermelon design
- Both Hello Kitty and Kuromi appear across both Shimamura and Avail lineups
- Shimamura also carries an ongoing Sanrio Characters animal-print goods line for home and car use
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