Why Chō Kaguya-hime’s Success Led to Crowds Even After Netflix Preview

The article analyzes why the anime Chō Kaguya-hime, which had a Netflix early release and an unusually wide theater run, became a major hit, surpassing ¥2.5 billion in box office. It focuses on what drove viewers to theaters despite being able to watch at home and discusses implications for the anime industry going forward.