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Shin-Yokohama Prince Hotel Launches Nuikkatsu Stay Plan with 100 Plushie Outfits and Fan-Color Rooms

Shin-Yokohama Prince Hotel will begin offering a dedicated 'nuikkatsu stay' plan from June 20, catering to fans who enjoy dressing and photographing their plushie figures. The plan, titled 'Tokimeku Oshi Space ~Nui Dress-Up Stay~', features rooms decorated in seven 'oshi colors' and approximately 100 plushie costumes available for guests to use during their stay. The experience is designed around the popular SNS trend of traveling and taking photos with favorite stuffed characters.

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What we know

  • Shin-Yokohama Prince Hotel launches its nuikkatsu-themed accommodation plan on June 20.
  • The plan is called 'Tokimeku Oshi Space ~Nui Dress-Up Stay~' and targets fans of plushie culture.
  • Guest rooms are themed in seven colors corresponding to common 'oshi' (favorite character) color palettes.
  • Approximately 100 plushie outfits (nui-fuku) are provided for guests to dress and photograph their plushies.
  • The plan taps into the growing nuikkatsu trend, which has gained widespread popularity on social media.