CULTUREMachine Translated summary
Ai Yazawa x Yebisu Beer Adult Summer Festival Event Announced for Tokyo and Nagoya
Manga artist Ai Yazawa has teamed up with Yebisu Beer for a second co-creation project, staging an 'Adult Summer Festival' event in Tokyo and Nagoya. The collaboration features a large decorative yagura (festival tower) displaying Yazawa's bijinga (beautiful woman) illustrations, along with summer festival lottery attractions, inviting fans to enjoy a mature, beer-infused take on a traditional summer matsuri.
First seen Jun 17 ago2 sources covering
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What we know
- Ai Yazawa and Yebisu Beer have launched a second collaborative project together
- The event is themed as an 'Adult Summer Festival' (Otona no Natsumatsuri) held across Tokyo and Nagoya
- A large yagura tower featuring Yazawa's original bijinga-style illustrations serves as the centerpiece
- Attendees can participate in summer festival lottery (kuji) activities at the event
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