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Natsume's Book of Friends Ichiban Kuji Lottery Campaign Launches August 14 With Utility Goods and Nyanko-Sensei Plushies

Bandai is releasing a new Ichiban Kuji (lottery-based merchandise campaign) for Natsume's Book of Friends on August 14, themed around daily life in rainy and sunny weather. The campaign features utility items centered on Nyanko-Sensei, including the franchise's first temperature and humidity meter with a relaxed expression design, a teru-teru bozu (rain prayer doll) styled mascot, and other everyday accessories reflecting the series' cozy aesthetic.

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What we know

  • New Ichiban Kuji lottery campaign for Natsume's Book of Friends launches August 14
  • Features the franchise's first-ever temperature and humidity meter as a prize item
  • Nyanko-Sensei plushies and mascots in various designs including a teru-teru bozu style variant
  • Campaign themed around items to keep close on both rainy and sunny days
  • Prize lineup emphasizes practical, everyday-use merchandise inspired by the series' slice-of-life tone

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