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Sanrio Characters Launch Heisei Retro Merchandise Series at Thank You Mart With 78 Limited Items

Sanrio has partnered with Thank You Mart to release a limited "Heisei Retro" merchandise collection featuring classic characters including Hello Kitty, Pochacco, My Melody, and Pompompurin. The collaboration spans 78 items and pre-orders began July 22.

First seen Jul 21 ago2 sources covering

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What we know

  • 78 limited-edition merchandise items featuring Sanrio characters designed with Heisei-era retro aesthetics
  • Featured characters include Hello Kitty, Pochacco, My Melody, Pompompurin, and others from the Sanrio lineup
  • Available exclusively at Thank You Mart with pre-orders starting July 22