CULTUREMachine Translated summary
Haikyuu collaboration with Kamaboko maker Kamaeboko no Kanezaki launches August 1 with new merchandise
Haikyuu is partnering with Japanese food brand Kamaeboko no Kanezaki starting August 1. The collaboration features newly commissioned artwork of main characters Hinata Shoyo and Kageyama Tobio enjoying grilled fish cake (sasanaboko) at the brand's flagship store, appearing on collaborative visual merchandise and limited-edition goods.
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What we know
- Haikyuu characters Hinata and Kageyama depicted eating sasanaboko in special commissioned artwork
- Collaboration with Kamaeboko no Kanezaki Flagship Store launching August 1
- Limited-edition merchandise and goods featuring the collaboration artwork available
- Characters shown in school uniforms in a casual food-focused setting rather than volleyball context
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